The Goods


I can't legally display recent samples but contact me and I'll be happy to set up a private login.

Portfolio:
Portfolio:
  • Digital

    Unfortunately, I cannot legally show recent samples but these demonstrate a wide range. Tablet and phone apps, social media, UX, email, banners, desktop widgets, etc. Contact Me and I'll be happy to share current work with you.

    • PHARMA — Professional program to enhance the physician's knowledge and experience with Onglyza using a tablet app, twitter feeds, ads and posters leveraging QR codes, and a UX-rich central web resource center. I designed and executed the concept.
    • PHARMA — Professional unbranded program creating a hub of information and advice for hyponatremia. The knowledge network could be accessed via twitter, YouTube, and at the secure website. A smartphone app streamed relevant videos. I designed and executed the concept.
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    • PHARMA — Branding an exclusive program for physicians giving them access to cutting-edge information—KOL discussions, new product information, etc. Through banners, emails, and the site they are prompted to develop a BIQ thus increasing their medical IQ. I concepted, designed and executed the effort.
    • CONSUMER — In positioning a new wrinkle treatment that acts quicker and lasts longer than Botox, the concept of time—both duration and age—is messaged as taking control over one's Dynamic Beauty. This empowerment idea is delivered via email, banners and a website. I concepted and designed everything from the logo to the site itself.
    • CONSUMER PHARMA — Compliance program consisting of desktop widgets and smartphone apps making staying on drug effortless for the patient. I designed and executed the concept.
    CONSUMER PHARMA — Compliance program consisting of desktop widgets and smartphone apps making staying on drug effortless for the patient. I designed and executed the concept.

I can't legally display recent samples but contact me and I'll be happy to set up a private login.

Portfolio:
  • Broadcast

    These samples show some wonderful solutions across a variety of client categories.
    From Consumer, Financial & Entertainment to Healthcare, Pharma & PSA.

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      Acuvue Oasys

      Introduction of a new brand of contact lens (Oasys) that stays moist the entire day, combined with a free trial component

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      Showtime

      — The United States of Tara —

      Promo for a new comedy series about a very different mother
      with multiple personalities

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      PLAVIX

      — P.A.D. Awareness —

      Unbranded spot calling attention to a condition that can flag an impending heart attack or stroke

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      Fidelity

      — 529 Plans —

      Spot leveraging the dreams
      and aspirations that parents have for their children

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      Catholic Relief Services

      One in a series of PSAs to promote making a difference, offering various ways with the help of a free Action Kit

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      Valley National Bank

      — Kids 1st Savings Club —

      Animated spot introdicing an exciting new way to teach kids responsibility and saving money

Portfolio:

I can't legally display recent samples but contact me and I'll be happy to set up a private login.